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Mobility & Vertical Markets by Rodney Bowen-Wright

Microsoft In Talks to Buy Musiwave

Today Microsoft announced publicly that we have entered into an exclusive negotiation agreement to acquire Musiwave, a provider of mobile music entertainment services to mobile operators and media companies from Openwave Systems Inc. Musiwave has partnerships with music labels, device makers, mobile operators and provides white label music solutions to mobile operators in Europe such as Orange, T-Mobile and Vodaphone. 

 

With this acquisition, Microsoft hopes to  complement its Connected Entertainment  technologies and services like Zune, Windows Mobile, MSN and Windows Live. Microsoft's Mobile Communications Business Sr VP Pieter Knook said  "Microsoft’s offer to acquire Musiwave opens up exciting new opportunities as we continue on our long term strategy of bringing connected entertainment to life. People want to have access to their music, video, games and information on a variety of devices whenever and however they choose. Mobile music is an important part of this vision, and a growth area for Microsoft"  

 

For me this announcement could not have come sooner - I have been patiently waiting for Microsoft to make some bolder steps in the mobile consumer space and this announcement is certainly a move in the right direction.

Published Monday, November 12, 2007 7:30 PM by Rodney Bowen-Wright

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About Rodney Bowen-Wright

Rodney Bowen-Wright is a Director of Business Development and manages vertical markets and mobility portfolios in the Microsoft Emerging Business team. This includes vertical solutions targeted at Financial Services, Automotive, Healthcare, Pharmaceutical industries as well as horizontal solutions across industries in the areas of CRM, PLM, Supply Chain and Risk Management. Prior to this role, Rodney has held various roles at Microsoft including US ISV Evangelism Manager responsible for incubating High Potential ISVs into the Microsoft ecosystem; a US ISV Platform and Strategy Advisor as well an ISV Technology Evangelist. Rodney holds a Masters degree in Electrical and Computer Engineering and prior to Microsoft held various leadership roles and architected several successful commercial products for Time Warner and Cadence Design Systems (his previous employers).
Rodney Bowen-Wright
Mobility & Vertical Markets
Rodney Bowen-Wright is a Director of Business Development and manages vertical markets and mobility portfolios in the Microsoft Emerging Business team. This includes vertical solutions targeted at Financial Services, Automotive, Healthcare, Pharmaceutical industries as well as horizontal solutions across industries in th...

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