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Mobility & Vertical Markets by Rodney Bowen-Wright

Xterprise - A Cross Industry Supply Chain Management Company Poised for Explosive Growth

Over the last fiscal year, I have had the pleasure of working the management team of Xterprise - a very innovative company based in Dallas, that extends Microsoft's core products to bring RFID technologies to enterprises. Xterprise provides a solution across vertical industries for enterprises looking for more efficient ways to manage their business.

More specifically, Xterprise extends Microsoft's  BizTalk product to transform companies into what CEO Dean Frew calls a "High Definition Enterprises". In other words, enabling enterprises to have precise, current, real time and insightful information about all aspects of their business.

Dean Frew and his team anticipated this future need in enterprises early enough and built a suite of compelling extensions to Microsofts core products, compelling enough for the product group to select Xterprise  as one of the first few companies in the world to participate in the Microsoft Biztalk 2006 Technology Adoption Program (TAP). The Microsoft TAP programs allows a select group of ISVs to use products before they are commercially released. This allowed Xterprise to have an early entry into the marketplace with their iGPS  (Intelligent Global Pooling Systems) solution which has now resulted in the second largest UHF RFID deployment in North America.

The traction the company has had with Microsoft global field sales over the last year has been very impressive.  The company continues to grow rapidly and have  had big wins at across different vertical industries including Oil and Gas, Automotive and Retail. Well known enterprises like  Continental AG, Exonn Mobile and Pepsico are some of the companies that have embraced their solution. I expect more explosive growth from this company over the next few years with the assistance of Microsoft Global sales organizations who have all expressed lots of excitement about their offerings and the impact its having on some of Microsoft's largest customers.

Xterprise  are currently in the Microsoft Accelerator program and will have a dedicated Microsoft business development and sales team working with them in FY09. Check out more information about them at http://www.xterprise.com

Published Wednesday, June 04, 2008 1:17 AM by Rodney Bowen-Wright

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About Rodney Bowen-Wright

Rodney Bowen-Wright is a Director of Business Development and manages vertical markets and mobility portfolios in the Microsoft Emerging Business team. This includes vertical solutions targeted at Financial Services, Automotive, Healthcare, Pharmaceutical industries as well as horizontal solutions across industries in the areas of CRM, PLM, Supply Chain and Risk Management. Prior to this role, Rodney has held various roles at Microsoft including US ISV Evangelism Manager responsible for incubating High Potential ISVs into the Microsoft ecosystem; a US ISV Platform and Strategy Advisor as well an ISV Technology Evangelist. Rodney holds a Masters degree in Electrical and Computer Engineering and prior to Microsoft held various leadership roles and architected several successful commercial products for Time Warner and Cadence Design Systems (his previous employers).
Rodney Bowen-Wright
Mobility & Vertical Markets
Rodney Bowen-Wright is a Director of Business Development and manages vertical markets and mobility portfolios in the Microsoft Emerging Business team. This includes vertical solutions targeted at Financial Services, Automotive, Healthcare, Pharmaceutical industries as well as horizontal solutions across industries in th...

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